Job Description
- Backbook Customer Management:Develop and implement strategies to engage and upsell integrated processing services to existing customers not currently using this offering.
- Churn Prevention:Identify and proactively manage aged customers (6+ months) at risk of churn, particularly those using credit card processing services. Develop and execute retention strategies.
- Account Analysis:Regularly review account health metrics, usage patterns, and customer feedback to identify opportunities for improved engagement and risk of churn.
- Upselling and Cross-selling:Identify opportunities to expand product usage and increase revenue within the backbook customer base.
- Customer Education:Design and deliver targeted training sessions and resources to promote full utilization of our services, especially integrated processing.
- Relationship Building:Establish and maintain strong relationships with key stakeholders in assigned accounts to ensure customer satisfaction and loyalty.
- Reporting and Insights:Prepare regular reports on backbook customer health, churn risk, and success of retention initiatives. Provide actionable insights to the team lead.
Requirements
- 3+ years of experience in customer success, account management, or related field
- Proven track record in customer retention and upselling strategies
- Strong analytical skills with the ability to translate data into actionable strategies
- Excellent communication and presentation skills
- Experience with CRM platforms and data analysis tools
- Bachelor’s degree in Business or related field