Job Description
Description
Job Title: Local SEO Specialist
About the Company:
Our Client is focused on enhancing online visibility for businesses through effective digital marketing strategies.
Job Description:
Our Client is seeking a Local SEO Specialist to join their team full-time. The ideal candidate will be responsible for optimizing clients’ online presence across search engines, improving local search rankings, and driving organic traffic. This position requires a strong understanding of SEO principles, Google Business Profile optimization, and local search trends.
Responsibilities:
- Develop and implement effective local SEO strategies for multiple client accounts.
- Optimize Google Business Profiles and other local listing platforms.
- Conduct keyword research focused on local intent and competitive analysis.
- Build and manage local citations to strengthen online presence.
- Monitor, analyze, and report on SEO performance metrics.
- Collaborate with content and web development teams to ensure SEO best practices are implemented.
- Stay up to date with the latest SEO and search engine algorithm changes.
Required Experience and Qualifications:
- Minimum of 2 years of experience in SEO, with a focus on local search optimization.
- Strong knowledge of Google Business Profile, Google Analytics, and Google Search Console.
- Experience with keyword research and SEO auditing tools (e.g., SEMrush, Ahrefs, Moz).
- Understanding of on-page, off-page, and technical SEO principles.
- Excellent communication and reporting skills in English.
Preferred Skills:
- Experience managing SEO for multi-location or service-based businesses.
- Familiarity with schema markup, link-building strategies, and local content optimization.
- Basic understanding of HTML/CSS or WordPress.
Personality:
- Analytical mindset with strong attention to detail.
- Proactive, organized, and results-oriented.
- Adaptable and eager to learn in a fast-paced environment.
- Strong collaborator who can work independently and within a team.
Software & Tools:
- Google Business Profile
- Google Analytics
- Google Search Console
- SEMrush / Ahrefs / Moz
- WordPress
- Local listing and citation management tools
English Level:
C2, Native, C1
Schedule:
9 to 5 EST
Compensation & Benefits:
- Full-time position.
- Remote or hybrid work flexibility (depending on client’s location).
- Career growth opportunities within a rapidly expanding company.
- Payment in USD or Local Currency according to candidate’s preference.