Job Description

Things You Get To Do:

• Content Strategy & Planning
  • Collaborate with the marketing and product teams to identify content opportunities and gaps
  • Support the development and management of content strategy, content calendars, topic tagging, classification, brand voice and tone
  • Explore and implement various content formats, including written articles, case studies, videos, infographics, webinars, and podcasts
• Content Production & Management
  • Develop and manage content management strategy, calendar, tagging, classification and platforms
  • Work with our OAuth and Developer experience team to write, edit, and publish in-house content
  • Project manage article contributions to our /learn and /blog resources page by managing and growing our contributor network
  • Liaise and work with writers, editors and other content creators
• SEO & Traffic Generation
  • Drive traffic to our website and content properties by understanding SEO, engaging in relevant communities in online platforms, and leveraging topical keywords to build virality around articles
  • Experience with SEO content marketing and KPIs is a plus
• Social & Community Engagement
  • Own posting and engagement across Alpaca’s social channels
  • Engage with relevant communities to promote our content and brand
  • Foster relationships with key influencers, partners, and industry experts to amplify content reach
  • Building online communities or managing community advocacy programs is a plus
• Metrics and Reporting
  • Support Marketing Lead in establishing metrics and key performance indicators around the impact of the content and measure ongoing performance

Who You Are (Must-Haves):

• 3+ years of combined experience in software development and creative and technical content development and/or project management
• Strong interest in algorithmic trading, quants trading, for-developer tools, OS
• Creative problem solver with a passion and knack for finding unique content solutions to meet complex challenges
• Driven by data and the desire to learn, grow and continuously improve
• Team player who thrives in a fast-paced, ever-changing, high-growth
• Excitement about Alpaca and democratizing access to global markets is a huge plus

How We Take Care of You:

• Competitive Salary & Stock Options
• Benefits: Health benefits start on day 1. In the US this includes Medical, Dental, Vision. In Canada, this includes supplemental health care.  Internationally, this includes a stipend value to offset medical costs.   
• New Hire Home-Office Setup: One-time USD $500
• Monthly Stipend: USD $150 per month via a Brex Card
• Work with awesome hard working people, super smart and cool clients and innovative partners from around the world